Drops of written wisdom, from us to you
Image by marymarkevich on Freepik
Introduction Tasks are the lifeblood of any Agile marketing team. They’re the atomic units that make up the workflow of a project. The ability to
Introduction Agile marketers who manage stakeholder relationships successfully are more likely to satisfy these internal customers and deliver better outcomes for the organization. Managing stakeholder
Content marketers often face the dilemma of too many ideas and too little time. Is it more important to produce social media content for the
Photo by Eva Bronzini Introduction Sometimes people tell me that Agile marketing is too tactical and incompatible with marketing strategy. The implication is that marketing
Filled with handoffs and delays, traditional approaches of digital marketing agencies often fall short in meeting the demands of both clients and the market. To
People often think that Agile marketing is new. In reality, it has been happening for years. Below are just a few of the publicly available
Social media teams must always be paying attention to and responding to current trends. To achieve the highest level of responsiveness, many social media teams
Introduction Traditional marketing begins with business objectives and develops marketing campaigns to deliver results. Outcome-based marketing starts with customer outcomes – defining what the customer
In 2016, Alistair Cockburn, one of the signers of the Agile Manifesto for Software Development, wrote a piece called “The Heart of Agile.” If you
Want more goodness? See more articles like this on the Agile Marketing Alliance community.
© 2023 Agile Marketing Alliance, Inc. All rights reserved
