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You asked for stories of how people are doing Agile Marketing in their organizations. We’re delivering stories in several different ways, one of which are
How are development user stories and agile marketing user stories different? How do marketers implement user stories in their workflow? Let’s take a look at
One of the most useful tools in Agile Development is the use of User Stories. These stories, typically recorded on a large index card, take
How do you create Kanban boards for Agile marketing? What should the flows look like for common marketing functions like content marketing, demand generation, marketing
While promoting my book, The Six Disciplines of Agile Marketing, over the last six weeks, I’ve produced some of the better content on Agile marketing
A few weeks ago I asked my readers what they’d like to make sure that I covered in my new book The Six Disciplines of
I’m happy to report that we now have Agile Marketing certification. We identified this as a need last year at the Sprint One event, and
What is the difference between doing agile vs being agile? All the difference in the world in terms of results.
Agile Marketing is not a sprint. Agile Marketing is not a marathon. Agile Marketing is more like a life long commitment to exercise. You have
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