Agile Marketing Alliance
We Are A Global Community Of Marketers
who are passionate about Agile Marketing: sharing and growing together so that we can become better marketers, advance our careers, and rediscover the joy of marketing.
Free to join. No credit card required.
What is the Agile Marketing Alliance?

New to Agile and not sure how it applies to marketing or to your work?
Want to learn more about the Alliance before you commit to joining?
Want to hear what your peers say about the Agile Marketing Alliance?
What Is Agile Marketing?

Our members explains what Agile Marketing is in their own words
Improve Your Marketing
- Agile projects are twice as likely to succeed as projects run with traditional project management.
- 63% of marketing teams that have adopted Agile report that they can better manage changing priorities
- 62% of those same marketing teams say that Agile has helped them improve team productivity.
Explore the Alliance
From templates to sample implementation plans to free mini-courses to special interest groups to regular events, you’ll have everything you need to learn about and adopt Agile marketing so that you can supercharge your career and bring the fun back into marketing.

Melissa Reeve takes you on a tour of the Alliance
What Our Members Say
Elisia Choi
Agile marketer at IC-Agile
Ty Hayes
Managing Director & Former CMO
Michael Smart
Founder, Egress Solutions

Our Community
Join a global community of people who are passionate about Agile marketing to learn, share, and grow together so that we can be better marketers, advance our careers, and rediscover the joy of marketing
800+ Members
56 Countries
200+ Companies
Recent Articles

Free Mini Courses
Free Mini-Courses The Agile Marketing Alliance offers a variety of free mini-courses, including: Introduction to Agile Marketing Introduction to Scrum for Marketers Introduction to Kanban for Marketers Check out these

February Checklist Challenge
February Checklist Challenge Our February Checklist Challenge is Organizing Marketing Teams and Making Them Effective. We’ll look at some of the issues with traditional marketing structures and why they often

Survive and Thrive in 2023
Survive and Thrive in 2023 The Agile Marketing Alliance and Bright Networks have partnered to provide the Agile Marketers Guide to Surviving and Thriving in 2023. This in-depth report covers

AI is Real (Finally)
Since the mid-eighties, I’ve been hearing that AI is just around the corner and about to revolutionize our lives, including our professional lives. But the technology has never lived up

The Practical Realities of Agile Marketing
You asked for stories of how people are doing Agile Marketing in their organizations. We’re delivering stories in several different ways, one of which are our interviews that we’re doing

Creating Support for Agile Marketing
Let’s admit it: change is hard. Most people are more comfortable with the status quo, no matter how dysfunctional or painful, than they are with change. Change involves risk. Change