How Five Giants Redefined Success
with Modrn Marketing
Huntington National Bank, 3M, HiD, and IBM – and learn how they revolutionized their marketing strategies with modern marketing techniques such as Lean, Agile, Customer Centricity, Experimentation and Design Thinking.
What’s Inside:
- Colt Technology Services: Witness a 500% improvement in metrics through a shift from output-focused to outcome-driven strategies.
- Huntington National Bank: Learn how structured, data-driven change can align and deliver exceptional value.
- 3M: Explore the pivot to Agile marketing, emphasizing rapid, data-driven decision-making.
- HiD achieved 116% increase in pipeline by adopting Agile Marketing.
- IBM: Understand the transformative journey towards collaboration, client-centricity, and continuous feedback.