Agile Marketing Alliance
We Are A Global Community Of Marketers
who are passionate about Agile Marketing: sharing and growing together so that we can become better marketers, advance our careers, and rediscover the joy of marketing.
Free to join. No credit card required.
What is the Agile Marketing Alliance?


Improve Your Marketing
- Agile projects are twice as likely to succeed as projects run with traditional project management.
- 63% of marketing teams that have adopted Agile report that they can better manage changing priorities
- 62% of those same marketing teams say that Agile has helped them improve team productivity.

Our Community
Join a global community of people who are passionate about Agile marketing to learn, share, and grow together so that we can be better marketers, advance our careers, and rediscover the joy of marketing
1000+ Members
56 Countries
200+ Companies
Recent Articles
Agile Marketing for Social Media Teams: Enhancing Flow and Improving Outcomes
Social media teams must always be paying attention to and responding to current trends. To achieve the highest level of responsiveness, many social media teams are turning to Agile marketing
Achieving Better Marketing Outcomes
Introduction Traditional marketing begins with business objectives and develops marketing campaigns to deliver results. Outcome-based marketing starts with customer outcomes – defining what the customer is trying to achieve, designing
The Heart of Agile
In 2016, Alistair Cockburn, one of the signers of the Agile Manifesto for Software Development, wrote a piece called “The Heart of Agile.” If you haven’t read this 4-page document,
Agile Marketing: Case Studies in Excellence
Case studies in agility in marketing from the 2023 Agile Business Awards including NatWest, Save the Children UK, and Saba
What is the Role of an Agile Champion in Marketing?
Every Agile adoption in marketing needs an Agile Champion. Sometimes more than one. The Agile Champion can be a senior leader, a mid-level manager, or even a well-respected individual contributor.
Supporting Marketing Agility
All the Tools You Need to Succeed Today we are announcing our Supporters program for those who want to support marketing agility. As a member of the Agile Marketing Alliance,