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January 2023

AI is Real (Finally)

Since the mid-eighties, I’ve been hearing that AI is just around the corner and about to revolutionize our lives, including our professional lives. But the technology has never lived up to the promise. Until now. Over the last 2 weeks, millions of people have interacted with a new AI tool called Chat-GPT . At the risk of …

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Anthony Coppedge

The Practical Realities of Agile Marketing

You asked for stories of how people are doing Agile Marketing in their organizations. We’re delivering stories in several different ways, one of which are our interviews that we’re doing as part of co-sponsoring the Marketing Agility Podcast with Frank Days. Check out this interview with Anthony Coppedge of IBM on the Practical Realities of Agile Marketing. If you’d …

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